Top Latest SEO Trends in 2024

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Top SEO Trends in 2024






 We'll explore some of the top SEO trends that are expected to   dominate n 2024.


1. Local SEO :  Local SEO is a strategy that targets boosting your business's visibility locally, and it's especially helpful for those who have actual physical storefront.
 
       Important of Local SEO: 
  • 86% of users trust google maps to find the location of store
  • 61% of users have agreed in a recent survey that they search for local business every day
  • According to Google, 76% of users conducting local searches on smartphones visit the stores within the next 24 hours, and 28% of these searches result in purchases.  

2. Core web Vitals : Google's Core Web Vitals are a set of three user centric performance metrics that measure key aspects of user experience, focusing on loading speed, responsiveness, and visual stability Ex. Largest Contentful Paint ( LCP ) measures loading speed. Cumulative layout shift ( CLS ) measures visual stability.

3. AI Content : In 2024, we're seeing a shift where marketers use AI to create content that connects more deeply and authentically with audiences. This trends reflects the growing importance of delivering personalized experiences in content marketing. 

4. Featured Snippets : It's short summaries of web pages that appear at the top of search results. In 2024, featured snippets are expected to become even more critical, providing users quick answers to their queries.

5. Technical SEO : Video SEO is playing a more important role than ever in search engine ranking in 2024. Today marketers must use video data in brand videos. This allows search engines to recognize and rank video content which improves video traffic.

6. Influencer SEO : Influencer SEO is a technique that involves partnering with influencers to promote your brand and improve your search engine ranking. In 2024, influencer SEO is expected to become more popular as businesses look for new ways to reach their target audiences.

7. Semantic Search : Semantic Search is a search technique that uses natural language processing algorithms to understand the intent behind a search query. 2024, semantic search is expected to become more prevalent, making it easier to provide relevant search results.

8. User Experience : User Experience has always been important for SEO, but in 2024, it will become even more critical. Google is expected to roll out its page experience update, considering factors like page speed, mobile friendliness, and security.











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